Tous les livres numériques de Robert J. Stevens en PDF et EPUB

2 Livre(s)
Télécharger le livre : Strategic Marketing For Health Care Organizations
Strategic Marketing For Health Care Organizations
Philip Kotler , Joel I. Shalowitz , Robert J. Stevens
A thorough update to a best-selling text emphasizing how marketing solves a wide range of health care problems There has been an unmet need for a health care marketing text that focuses on solving real-world health care problems. The all new second edition of Strategic...

Editeur : Jossey-Bass
Parution : 2020-12-31
PDF, ePub

110,11 €
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Télécharger le livre : Strategic Marketing For Health Care Organizations
Strategic Marketing For Health Care Organizations
Philip Kotler , Joel I. Shalowitz , Robert J. Stevens
This much-needed text offers an authoritative introduction to strategic marketing in health care and presents a wealth of ideas for gaining the competitive edge in the health care arena. Step by step the authors show how real companies build and implement effective...

Editeur : Jossey-Bass
Parution : 2011-01-19
PDF, ePub

120,94 €
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