Télécharger le livre :  Seducing the Subconscious
Our relationship with ads: it's complicated A must-read for anyone intrigued by the role and influence of the ad world, Seducing the Subconscious explores the complexities of our relationship to advertising. Robert Heath uses approaches from experimental psychology and...

Editeur : Wiley-Blackwell
Parution : 2012-03-21
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