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Biographie et livres de Phil Harris

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Professor Phil Harris is Professor Emeritus at the University of Chester and was previously Executive Director of the Business Research Institute and held the Westminster (Grosvenor) Chair in Marketing and Public Affairs. He is a past Chairman of the Marketing Council (UK) PLC, Board member of the Chartered Institute of Marketing, Professor of Marketing at the University of Otago, New Zealand and Founding Director of the Centre for Corporate and Public Affairs at Manchester Metropolitan
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Téléchargez le livre : The Sage Handbook of Political Marketing
The Sage Handbook of Political Marketing

Paul Baines , Phil Harris , Denisa Hejlova , Costas Panagopoulos

SAGE Publications Ltd

2025-08-07

PDF, ePub

The Sage Handbook of Political Marketing is a comprehensive resource that introduces the theory and practice of political marketing in a global, yet simultaneously localized, world.The practice of political marketing has evolved significantly during...

97,64 €

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Tous les livres numériques de Phil Harris en PDF et EPUB

4 Livre(s)
Télécharger le livre : Lobbying in Europe
Lobbying in Europe
Alberto Bitonti , Phil Harris
This book provides a clear, systematic and up-to-date picture of the vast and dynamic industry of lobbying and Public Affairs in Europe, not only at EU level, but specifically in each of the 28 EU Member States. Using contributions from political scientists and...

Editeur : Palgrave Macmillan
Parution : 2017-01-18
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168,79 €
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Télécharger le livre : The SAGE Handbook of International Corporate and Public Affairs
The SAGE Handbook of International Corporate and Public Affairs
Craig S. Fleisher , Phil Harris
This new edition of The SAGE Handbook of International Corporate and Public Affairs builds on the success of the first edition (2005) by comprehensively updating and enhancing the material and structure, setting a new standard for the practitioner and student of the...

Editeur : SAGE Publications Ltd
Parution : 2016-12-06
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106,73 €
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Télécharger le livre : Handbook of Public Affairs
Handbook of Public Affairs
Craig S. Fleisher , Phil Harris
'When the next generation of public affairs practitioners look back to the beginning of the 21st century they will recognise the Handbook of Public Affairs as the cornerstone text on which global practice came to be based' - Tom Spencer, Executive Director, European...

Editeur : SAGE Publications Ltd
Parution : 2005-06-18
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106,73 €
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Télécharger le livre : European Business and Marketing
European Business and Marketing
Phil Harris , Frank Mcdonald
European Business and Marketing is published at the beginning of the new millennium and incorporates much modern thinking in Europe. It includes material on the Euro and the enlargement of theEuropean Union (EU) and the development of global companies with aEuropean...

Editeur : SAGE Publications Ltd
Parution : 2004-03-18
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61,47 €
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