Télécharger le livre :  Managing Complexity in Global Organizations
This book delivers new IMD insights on an emerging challenge - how to deal with overwhelming complexity. Global organizations face a complex decision-making environment. On one side, diversity of cultures, customers, competitors and regulations creates complexity; on...

Editeur : Wiley
Parution : 2007-04-04
Collection : IMD Executive Development Series PDF

Offre spéciale   -9%  37,30€  
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Télécharger le livre :  Beyond Traditional Marketing
This book aims to be what every marketing manager needs to know about marketing in today?s competitive markets. The idea was born out of repeated comments from IMD clients that there were gaps in the ?classic? literature where innovations in practice had moved ahead of...

Editeur : Wiley
Parution : 2005-09-27
Collection : IMD Executive Development Series PDF

Offre spéciale   -9%  45,20€  
40,99

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