Télécharger le livre :  Sales for Non-Salespeople
If you know how to sell, you know how to succeed. Selling is the most important, and perhaps the most misunderstood workplace skill. Once you understand how to sell you will become more persuasive, naturally and confidently.This book has four sections, enabling the...

Editeur : John Murray Business
Parution : 2014-08-29
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Télécharger le livre :  Business Adventures
'The best business book I've ever read.' Bill Gates, Wall Street Journal'The Michael Lewis of his day.' New York TimesWhat do the $350 million Ford Motor Company disaster known as the Edsel, the fast and incredible rise of Xerox, and the unbelievable scandals at General...

Editeur : John Murray Business
Parution : 2014-07-22
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Télécharger le livre :  Stuff Brits Like
As the lead writer for BBC Anglophenia, Fraser McAlpine (a man assembled from almost every region of the UK*) spends his life explaining Brits to foreigners. Now he lifts the lid on our Marmite pot of nations and takes you on a journey from the Isle of Wight to...

Editeur : John Murray Business
Parution : 2014-06-24
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Télécharger le livre :  The Org
Why do members of Al Qaeda have to submit travel and expense reports?How do you create incentives for policemen, or priests?What are managers good for?We create organizations because they are an efficient way of doing something we couldn't do alone. We join...

Editeur : John Murray Business
Parution : 2014-01-31
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Télécharger le livre :  Seeing What Others Don't
'No one has taught me more about the complexities and mysteries of human decision-making' Malcolm Gladwell'Gary Klein is a living example of how useful applied psychology can be when it is done well' Daniel KahnemanInsight is everything. At its most profound, it can...

Editeur : John Murray Business
Parution : 2013-12-09
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Télécharger le livre :  Clickology
The world of shopping is at a crossroads. While online sales are growing at runaway speed, many businesses are finding themselves left behind, discovering that what has worked so long in offline does not work online, and what works online does not necessarily translate...

Editeur : John Murray Business
Parution : 2013-12-09
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Télécharger le livre :  The Thinking Effect
In a rapidly changing world there is an increasing need for critical, creative, and systems thinking. These abilities, though, are only gained through a virtuous circle of trying, reflecting, learning, and trying again; despite this, most organizations are still trying...

Editeur : John Murray Business
Parution : 2013-11-07
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Télécharger le livre :  Talent Magnetism
Talent Magnetism offers straightforward, easy-to-apply techniques that help managers navigate the challenges of attracting and keeping talent to foster innovation and fuel growth. Roberta Matuson, bestselling author of Suddenly in Charge and award-winning management...

Editeur : John Murray Business
Parution : 2013-11-07
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Télécharger le livre :  Catching the Wolf of Wall Street
In the 1990s Jordan Belfort became one of the most infamous names in American finance: a brilliant, conniving stock-chopper. He was THE WOLF OF WALL STREET, whose life of greed, power and excess was so outrageous it could only be true; no one could make this up! But the...

Editeur : John Murray Business
Parution : 2013-10-24
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Télécharger le livre :  Make Serious Money on eBay UK, Amazon and Beyond
Do you want to make money selling online? If so, there's never been a better time. Today, you can profit not only from eBay, but also by plugging into Amazon and other exciting marketplace opportunities. And, whether you're just looking at a clear-out, need a second...

Editeur : John Murray Business
Parution : 2013-09-26
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Télécharger le livre :  The Brain Sell
Science has made the leap from the lab to come to a store near you and the effects on us are phenomenal. Corporations in hyper-competition are now using the new mind sciences to analyze how and when we shop, and the hidden triggers that persuade us to consume. From...

Editeur : John Murray Business
Parution : 2013-09-23
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Télécharger le livre :  The Literature of Possibility
For centuries, individuals have strived for “the good life:” the ability to provide for oneself and one’s family, make meaningful contributions to society, and enjoy culture and nature, among other happy pursuits. The wisdom to achieve this great life is contained in...

Editeur : John Murray Business
Parution : 2013-08-06
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Télécharger le livre :  The Shark's Paintbrush
The wave of the future has been around since the beginning of times: it's called Nature. Let inventor and entrepreneur Jay Harman introduce you to stunning solutions to some of the world's thorniest problems. Why does the bumblebee have better aerodynamics than a 747?...

Editeur : John Murray Business
Parution : 2013-06-25
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Télécharger le livre :  The 80/20 Principle and 92 Other Powerful Laws of Nature
In a brand new Preface, bestselling author Richard Koch describes a paradigm shift in business, whereby intuition is more important than analysis, ideas and product trump strategy, and influence is superior to control.In this essential companion to his bestselling The...

Editeur : John Murray Business
Parution : 2013-06-06
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Télécharger le livre :  Inspirational Leadership
Henry V is Shakespeare's greatest leader inspired and inspiring, visionary yet pragmatic, powerful yet responsible. As a study of an inspirational leader he remains unparalleled. As a new king,Henry unites a group of disparate people around a common goal, learns to face...

Editeur : John Murray Business
Parution : 2013-04-18
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Télécharger le livre :  The 80 Minute MBA
"Slick, short, funny and focused. And . . . more than 4,000 times cheaper than an MBA" -IndependentThe 80 Minute MBA is your short-cut to business brilliance. A traditional MBA is for either the time-rich, very wealthy or lucky few with a generous corporate sponsor. So...

Editeur : John Murray Business
Parution : 2013-03-28
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Télécharger le livre :  From Know-How to Do-How
YOU'VE GOT THE KNOW-HOW - NOW GET THE DO-HOW! Everybody knows that change can be difficult. Sometimes you feel yourself stuck going round in circles as you revisit the same challenges again and again. But there is a way to change things - and it doesn't have to be...

Editeur : John Murray Business
Parution : 2013-03-01
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Télécharger le livre :  The God Instinct
The God Instinct explores how people's everyday thoughts, behaviours and emotions betray an innate tendency to reason as though God were deeply invested in their public lives and secret affairs.In this entertaining and thought-provoking book, Jesse Bering unravels the...

Editeur : John Murray Business
Parution : 2013-02-21
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Télécharger le livre :  Making the Matrix Work
Global customers, supply chains and more integrated business functions mean that work now cuts across the traditional vertical silos of country and function. But the 'solution' of the matrix structure also brings multiple bosses, competing goals and higher levels of...

Editeur : John Murray Business
Parution : 2013-02-07
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Télécharger le livre :  Consumerology
This new updated and revised second edition of Consumerology: The Truth About Consumers and the Psychology of Shopping contains a new preface and epilogue, in which Philip Graves reveals the myriad tricks and psychological games high street shops play on consumers; the...

Editeur : John Murray Business
Parution : 2013-01-24
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