Open Leadership

How Social Technology Can Transform the Way You Lead

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Éditeur :

Jossey-Bass


Paru le : 2010-04-16



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Description

An essential guide for leaders who want to use social media to be "open" while maintaining control
"Be Open, Be Transparent, Be Authentic" are the current leadership mantras-but companies often push back. Business is premised on the concept of control and yet the new world order demands openness-leaders do not know how to be open and be in control. This must-have resource will help the modern leader understand how to lead in the new open world-where blogging, twittering, facebooking, and digging are becoming the norm. the author lays out the steps that leaders must take to transform their organizations and themselves into being "open" -and exactly what that will mean. Shows how to use social media to become an open organization Offers basic advice for leaders who are adapting to the new era of openness in the marketplace The author Charlene Li is one of the foremost experts on social media and technologies
In easy-to-understand language, this book will help leaders orient themselves to social networking and other technological advances.
Pages
336 pages
Collection
n.c
Parution
2010-04-16
Marque
Jossey-Bass
EAN papier
9780470597262
EAN PDF
9780470636695

Informations sur l'ebook
Nombre pages copiables
0
Nombre pages imprimables
336
Taille du fichier
3236 Ko
Prix
25,21 €
EAN EPUB
9780470636718

Informations sur l'ebook
Nombre pages copiables
0
Nombre pages imprimables
336
Taille du fichier
2202 Ko
Prix
25,21 €

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