Summary: Traction

Review and Analysis of Weinberg and Mares' Book

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Business Book Summaries


Paru le : 2015-07-01



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Description
The must-read summary of Gabriel Weinberg and Justin Mares' book: "Traction: A Startup Guide to Getting Customers".

This complete summary of the ideas from Gabriel Weinberg and Justin Mares' book "Traction" states that there are lots of start-ups trying to be successful today. According to Weinberg and Mares, the start-ups that manage to reach success are the ones that create ‘traction’ by generating customer growth and momentum. This should be the main aim of anyone launching a start-up and they should use the Bullseye Framework to identify which traction channels they should use. The Bullseye Framework has five key principles; brainstorm, rank, prioritise, test and focus. This summary explains each of these principles in detail, allowing you to learn the best way to launch a successful start-up.

Added-value of this summary:
• Save time
• Learn the Bullseye Framework to identify to right traction channels
• Ensure your start-up is successful

To learn more, read the summary of “Traction” to discover how to create customer growth and momentum for your start-up and succeed!
Pages
44 pages
Collection
n.c
Parution
2015-07-01
Marque
Business Book Summaries
EAN papier
9782511048641
EAN EPUB SANS DRM
9782511035993

Prix
9,99 €

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