Téléchargez le livre : The Pricing Model Revolution

The Pricing Model Revolution

How Pricing Will Change the Way We Sell and Buy On and Offline

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Éditeur :

Wiley


Paru le : 2022-05-24



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Description

An incisive and accessible blueprint to pricing your company’s products and services
In The Pricing Model Revolution: How Pricing Will Change the Way We Sell and Buy On and Offline, world renowned pricing expert Danilo Zatta delivers an essential and engaging blueprint to building an enduring competitive advantage with insightful pricing models. In the book, you’ll learn to identify the best monetization approaches for your products and how to execute the one that makes the most sense for your business. From freemium to subscription, pay-per-use, and even neuropricing, the author discusses every available option and shows you how to choose.
Although it's rigorous and evidence backed, The Pricing Model Revolution avoids an overly academic perspective in favour of providing you with concrete, practical guidance you can apply immediately to start generating more revenue. You’ll learn things like: How to make smart and innovative pricing a core component of your next product offering How to distinguish between every new, future-oriented monetization approach Which factors to consider when you’re choosing on a new pricing model for your most popular products
An essential read for C-level executives, managers, entrepreneurs, and sales team leaders, The Pricing Model Revolution belongs on the bookshelves of every business leader seeking to learn more about one of the foundational topics driving top-line revenue and bottom-line profitability today.
Pages
256 pages
Collection
n.c
Parution
2022-05-24
Marque
Wiley
EAN papier
9781119900573
EAN PDF
9781119901167
Informations sur l'ebook
Nombre pages copiables
0
Nombre pages imprimables
256
Taille du fichier
3553 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
29,86 €
EAN EPUB
9781119901150
Informations sur l'ebook
Nombre pages copiables
0
Nombre pages imprimables
256
Taille du fichier
4157 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
29,86 €

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