Téléchargez le livre : The Sport Star

The Sport Star

Modern Sport and the Cultural Economy of Sporting Celebrity

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Éditeur :

SAGE Publications Ltd


Paru le : 2005-08-24



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Description
Why are sport stars central to celebrity culture? What are the implications of their fame?

Proceeding from a broadly based discussion of heroism, fame and celebrity, Smart addresses a number of prominent modern sports and sport stars, including Michael Jordan (basketball), David Beckham (football), Tiger Woods (golf), Anna Kournikova and the Williams sisters (tennis).

He analyses the development of modern sport in the UK and USA, demonstrating the key economic and cultural factors that have contributed to the popularity of sport stars, while examining issues such as race and gender, the impact of professionalization, growing media coverage, the role of agents and the increasing presence of commercial corporations providing sponsorship and endorsement contracts.

This book situates the sport star as the embodiment of the various tensions of age, class, race, gender and culture. It argues that sporting figures possess an increasingly rare quality of authenticity that gives them the capacity to lift and inspire people. The book is a major contribution to the sociology and culture of sport and celebrity.
Pages
224 pages
Collection
n.c
Parution
2005-08-24
Marque
SAGE Publications Ltd
EAN papier
9780761943518
EAN PDF
9781847871626
Informations sur l'ebook
Nombre pages copiables
11
Nombre pages imprimables
11
Taille du fichier
1833 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
53,37 €
EAN EPUB
9781446236529
Informations sur l'ebook
Nombre pages copiables
11
Nombre pages imprimables
11
Taille du fichier
543 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
53,37 €

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