Téléchargez le livre : Revenue Management in Manufacturing

Revenue Management in Manufacturing

State of the Art, Application and Profit Impact in the Process Industry

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Éditeur :

Springer


Paru le : 2016-07-08



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Description

This book focuses on the application of revenue management in the manufacturing industry. Though previous books have extensively studied the application of revenue management in the service industry, little attention has been paid to its application in manufacturing, despite the fact that applying it in this context can be highly profitable and instrumental to corporate success. With this work, the author demonstrates that the manufacturing industry also fulfills the prerequisites for the application of revenue management. The book includes a summary of empirical studies that effectively illustrate how revenue management is currently being applied across Europe and North America, and what the profit potential is.
Pages
129 pages
Collection
n.c
Parution
2016-07-08
Marque
Springer
EAN papier
9783319302393
EAN EPUB
9783319302409
Informations sur l'ebook
Nombre pages copiables
1
Nombre pages imprimables
12
Taille du fichier
1157 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
126,59 €

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